The implementation of the “Kunstfreunde” app for the Society of Friends of Fine Arts (GFK), an association with approximately 6,500 members based in Vienna, opened up the association sector as a separate business field for COYERO in 2023. The GFK membership is fee-based but entitles members to free admission to 16 partner museums across Austria, provided a valid membership card is presented.
Through the implementation of the COYERO platform, the organization made a significant leap from manually issued analog IDs to digital membership cards, which can be purchased directly in the app via credit card. This allows available resources to be used more efficiently and effectively than ever before. Additionally, the “Kunstfreunde” app serves as a communication channel to keep members informed about news in real-time.